Glanbia Brand Docs

Why "We're built around you."

Our brand has evolved over the years, with each iteration improving over the last. We have relentlessly pursued purity not only in our products and services but also in our brand messaging. The brand pillars have not changed but have been improved upon and sharpened over the years. "We're built around you" re-energizes our focus around the customer and our commitment to finding solutions that are built for them.

Our new tagline expresses our personality in a real and truthful way–we're doers and will go the extra mile. Built means more than design. It exemplifies hard work and collaboration in making sure the pieces all fit together. Building is what we do for our customers–building new formulations, new ingredients, better solutions. Built is the heart of our brand promise.

Brand Promise

With a rigorous approach to innovation and deeply committed relationships with our customers, our partners and our employees, we aspire to be the world’s leading nutrition solutions company built on expertise, collaboration and trust. We promise to enrich lives every day—together.

We can make this promise because...

Accelerated Co-Innovation

We accelerate the pace of innovation by working side-by-side with customers. From start to finish, we work together with customers so ideas flow faster and solutions get stronger. Our ability to co-innovate with customers amplifies the expertise on both sides of the table and helps make things that win in the market.

Optimized Ingredient Systems

We drive breakthrough products by drawing on a strategic portfolio of expert solutions. Our optimized ingredient systems outperform the sum of their parts – from nutrition, to function, to flavor.

Assured Supply Chain

With worldwide production facilities that meet the most stringent standards, plus close ties to the industry’s best suppliers and a global network of logistics providers, we connect every point along the supply chain. That lets us drive ingredient quality, food safety and inventory reliability, from source to shelf. As complexity and competition accelerate, having a partner with the capability and reach to drive quality throughout a robust supply chain is the best way to offer consistently safe and reliable food products.

Our Purpose

We are a global nutrition company, grounded in science and nature, our purpose is To deliver better nutrition for every step of life’s journey. This purpose is inspiring, passionate and ambitious. It provides clarity and unites us.

Our Values

Our values are at the heart of our business and culture. They are the code by which we live and breathe, shaping how we behave with each other, how we work with our partners and how we build trusted relationships with our customers, consumers and the communities we touch.

Customer's Champion

The customer is central to our success.

We truly value the central role our customers play in our success, and they can rely on us to constantly deliver above and beyond their expectations. We amaze our customers by anticipating future needs that push the boundaries of better nutrition. Working relentlessly, we give our customers confidence by providing exceptional quality time and time again.

Performance Matters

Delivering our best, every day.

Being the best means constantly delivering superior quality, performance and shareholder value. Our people’s dedication to excellence, safety, quality, growth and brand performance gives us our competitive edge. We win intelligently with focus, agility and teamwork–as true leaders.

Find a Better Way

Our curiosity drives innovation everywhere.

Striving to be the best, we are shaping the future of nutrition through continuous innovation–better solutions, better products and better outcomes for our customers and consumers. Working smarter, we collaborate across Glanbia, using all our knowledge and experience to find the best ideas and solutions. Our innovative mindset means we are always seeking a better way in everything we do, everywhere.

Winning Together

Our people make us unique.

Nurturing our people’s talent and individuality, we create opportunities to fulfill their potential throughout their career. Passionate about collaboration, we constantly join forces across Glanbia, working together to build our future. Celebrating our people and recognizing their vital role in our success is an every day occurrence.

Showing Respect

Caring about our people and our world.

Nature provides the foundations for our company–nurturing and taking care of it ensures our success. Valuing all our people, our producers and our communities is at our core and builds a better business. Trust and respect is earned, not a given, so our actions reflect our commitment to honestly, integrity and responsibility.

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